Running Your Business
Insights on how to run an insurance agency, along with coverage of agency management and agency technology news.
The power of “why” for your insurance agency
By Brent KellyHere are some tips on how to truly connect with your prospects and customers that will help them understand your why.
December 01, 2015
Who needs more life insurance, James Bond or Homer Simpson?When asked which of six popular fictional characters is most in need of life insurance, consumers mostly got it wrong.
November 30, 2015
What to Do When Prospecting FailsThere are all kinds of places the wheels can fall off of your prospecting machine, Bill Good says. Here's how to restart it.
November 30, 2015
U.S. advisor population grows, but 'succession cliff' loomsCerulli reports the first headcount rise in nine years, but projects a decline after 2020.
November 30, 2015
Calling tips for insurance agencies and brokersCold calling can still be an effective tool to contact and validate potential insurance leads.
November 30, 2015
Calling tips for insurance agencies and brokersCold calling can still be an effective tool to contact and validate potential insurance leads.
November 27, 2015
5 new marketing rules created by technologyIn this technology-driven world of marketing, do the proven principles of marketing strategy still apply or are there new rules for marketing success?
November 26, 2015
One tool to help you stand outDon't lose out on an opportunity just because youre not up on the latest developments with your top prospects or your market.