Running Your Business
Insights on how to run an insurance agency, along with coverage of agency management and agency technology news.
6 elements of landing pages that convert
By Brandon StuerkeIf your website functions like it was built in 1998, optimize it to become a lead-generation tool.
October 25, 2016
Live from LIMRA: Tackling the DOL ruleSome in the life insurance industry see the DOL fiduciary rule as an opportunity. Here's why.
October 25, 2016
Glass half full: seismic shifts in the life insurance industryIt's no coincidence that a LIMRA study indicating that 30 percent of U.S. households lack life insurance coverage arrived about the same time that MetLife decided to spin off its sputtering life insurance business.
October 25, 2016
How to build a multi-generational practiceHere's how three generations of advisors created a million-dollar, multi-generational advisory practice.
October 25, 2016
Social selling isn’t a 24/7 jobIf we are always looking at a screen, we are undermining our most effective sales technique: personal connections and relationships that drive sales.
October 24, 2016
MetLife fights 'too big to fail' label in D.C. circuitThe collapse of AIG during the financial crisis eight years ago hung over arguments in a federal appeals court Monday regarding MetLife's designation as a "systemically important financial institution."
October 24, 2016
Winning Over Millennial Health Care Consumers: How to Stand Out in a Crowded MarketplaceMillennials are demanding a new kind of health insurance buying experience -- one that is simple, transparent and digitally enabled. And those who are able to provide it will find the most success.
October 24, 2016
State regulation of stop loss narrows marketsBrooks Goodison explains how state regulators are changing stop-loss insurance regulation in ways that could impact partial self-insurance options.