Social Media
The latest news and advice about successful social-media communications, including the best methods and strategies for financial advisors.
3 Social Media Mistakes to Avoid
By John PojetaWatch you dont make these common mistakes in pursuing your social-media campaign.
June 14, 2012
Employees, Executives Disagree on Social Media's PlaceForty-one percent of executives say social networking contributes to building and maintaining workplace culture, but only 21 percent of employees believe the same, according to a new Deloitte LLP survey conducted by Harris Interactive.
June 14, 2012
Employees, Executives Disagree on Social Media's PlaceForty-one percent of executives say social networking contributes to building and maintaining workplace culture, but only 21 percent of employees believe the same, according to a new Deloitte LLP survey conducted by Harris Interactive.
June 14, 2012
Media Relations Strategy Can Help You Beat the CompetitionThe latest AdvisorBenchmarking survey shows few advisors rely heavily on a media relations program to acquire or keep clients. This is likely a mistake.
June 13, 2012
3 Ways to Get That ReferralHere are three rules of thumb for building up your referral pipeline.
June 13, 2012
3 Ways to Get That ReferralHere are three rules of thumb for building up your referral pipeline.
June 12, 2012
Social Media Is for Marketing, Not Socializing: ExecsFor John Jenkins, president and CEO of Asset Preservation Strategies, and Josh Gilliam, managing director of Gilliam, Mease & Associates, social media is a marketing and branding tool, rather than a way to interact with clients and prospects.
June 11, 2012
Email Marketing: A Study in DemographicsEmail marketing isnt glamorous or cutting edge, but it is still one of the best ways to reach out to clients.