Marketing and Lead Generation
Insurance lead generation news and tips, including strategies for using technology, outside vendors, and data analysis to improve lead generation efforts.
Apply a generational lens to financial planning
By staff WriterFor financial advisors, the most important designations in American society don't fall along income, racial, religious, education or even gender divides--they're generational.
May 14, 2009
Tell us how you really feel"As a group, we have been self-centered, self-absorbed, self-indulgent and all too often just plain selfish." Ouch. So says Indiana Governor Mitch Daniels at a recent...
May 01, 2009
3 sales funnel myths that will block qualified propectsSheer activity matters Prospecting activity is important, but what really matters is that you feed the right people
April 30, 2009
3 sales funnel myths that will block qualified propectsSheer activity matters Prospecting activity is important, but what really matters is that you feed the right people
March 17, 2009
The top 3 sales funnel mythsHave you heard the term "sales funnel?" I hadn't until recently, when I spoke with Joanne Black, referral selling expert and founder of No More Cold Calling. She explained to me that in an economy like we're dealing with,
March 16, 2009
The top 3 sales funnel mythsHave you heard the term "sales funnel?" I hadn't until recently, when I spoke with Joanne Black, referral selling expert and founder of No More Cold Calling. She explained to me that in an economy like we're dealing with,
March 03, 2009
Seven lead gen tips that workWhat are you doing in these tough times to generate leads? I've enlisted the help of marketing specialist Jeff Dobkin to provide you with effective tips on lead generation. The following are Dobkin's latest lead gen tips that work: 1.