Marketing and Lead Generation
Insurance lead generation news and tips, including strategies for using technology, outside vendors, and data analysis to improve lead generation efforts.
Millennials Say: Don’t Call Me a Millennial
By Danielle AndrusA survey by LIMRA found that few millennials see the term as a positive.
February 15, 2017
Millennials Want to Make Wise, but Different, Money DecisionsMillennials need the same education older generations had, but how they use it will set them apart.
January 28, 2017
How to up your email game with clients, prospects [infographic]Here are more than two dozen ideas for moving beyond superficial business communications.
January 20, 2017
7 steps for generating the best leadsFollow this map to create consistent, predictable new leads.
January 20, 2017
7 steps for generating the best leadsFollow this map to create consistent, predictable new leads.
January 04, 2017
5 ways to warm up cold leads with an emailThe end game of email marketing is to get prospects to reach out to you.
December 06, 2016
7 phases of the perfect client funnelThere are seven distinct phases on the path clients take through your marketing funnel, each with its own set of opportunities.
December 06, 2016
7 phases of the perfect client funnelThere are seven distinct phases on the path clients take through your marketing funnel, each with its own set of opportunities.