Marketing and Lead Generation
Insurance lead generation news and tips, including strategies for using technology, outside vendors, and data analysis to improve lead generation efforts.
Healthy Financial Habits Start Young
By Jim PoolmanOne way to promote retirement readiness is to talk to members of Generation Alpha.
February 19, 2021
Giving Hearts, and Wallets, Some LoveValentine's Day is over. An Aflac executive hopes conversations about heart health will continue.
February 16, 2021
That 'Certain Something' That Gets People to Like YouHere's how to be memorable and get people talking about you — in a good way.
February 04, 2021
Retirement Beats Marriage on Americans' 2021 Priority ListLife Happens survey participants said they would also like to pay off their loans.
January 27, 2021
5 Ways COVID-19 Has Increased Women's Retirement WorriesA large majority of women state that the pandemic has hurt their future savings.
January 20, 2021
10 Reasons Your Clients Need New Friends (and You Need New Clients)Financial advisors with older clients should emphasize the need to expand their circles. They should also take their own advice.
October 13, 2020
Where Can You Find More And Better Annuity Leads?The big problem with leads you buy: The prospects have no idea who you are.
September 14, 2020
You Can Find More and Better Annuity LeadsOne idea: Start by showing people who you are.