The National Association of Insurance Commissioners (NAIC) ranked the top 25 annuities providers by market share of direct premiums written for 2015.

Direct premiums written among the top 25 providers totaled $264.1 billion, compared with $260.6 billion in 2014. The top 10 annuities providers accounted for 54.77 percent of 2015 direct premiums written.

The top four annuities carriers remained steady in the 2015 ranking compared with 2014, but there was plenty of movement among the carriers ranked six through 10 on the list. The top four carriers had a market share of 28.75 percent, down slightly from market share of 30.1 percent among the top four during 2014.

Jackson National Group led the ranking again in 2015 with $24.6 billion in direct premiums written, representing a market share of 9.32 percent. The company topped the 2014 list as well, with a market share of 9.45 percent.

Continue reading to find out which companies increased their market share, which fell in the rankings and which company was new to the top 10 in 2015.

AXA Logo

No. 10: AXA Insurance Group

2014 Ranking: 12

Direct Premiums Written, 2015: $10.1 billion

Direct Premiums Written, 2014: $9.9 billion

2015 Market Share: 3.83 percent

2014 Market Share: 3.79 percent

2015 Cumulative Market Share: 54.77 percent

 

Allianz flags, courtesy Facebook

No. 9: Allianz Insurance Group

2014 Ranking: 5

Direct Premiums Written, 2015: $10.8 billion

Direct Premiums Written, 2014: $14.9 billion

2015 Market Share: 4.08 percent

2014 Market Share: 5.73 percent

2015 Cumulative Market Share: 50.94 percent

 

MetLife logo

No. 8: Metropolitan Group (parent company of MetLife)

2014 Ranking: 10

Direct Premiums Written, 2015: $11.1 billion

Direct Premiums Written, 2014: $10.5 billion

2015 Market Share: 4.19 percent

2014 Market Share: 4.02 percent

2015 Cumulative Market Share: 46.86 percent

 

New York Life logo

No. 7: New York Life Group

2014 Ranking: 9

Direct Premiums Written, 2015: $11.3 billion

Direct Premiums Written, 2014: $10.8 billion

2015 Market Share: 4.28 percent

2014 Market Share: 4.13 percent

2015 Cumulative Market Share: 42.68 percent

 

TIAA logo

No. 6: TIAA Family Group

2014 Ranking: 8

Direct Premiums Written, 2015: $11.9 billion

Direct Premiums Written, 2014: $11.1 billion

2015 Market Share: 4.51 percent

2014 Market Share: 4.28 percent

2015 Cumulative Market Share: 38.39 percent

 


Voya logoNo. 5:
Voya Financial Group (formerly ING America Insurance Holdings)

2014 Ranking: 7

Direct Premiums Written, 2015: $13.6 billion

Direct Premiums Written, 2014: $11.5 billion

2015 Market Share: 5.13 percent

2014 Market Share: 4.41 percent

2015 Cumulative Market Share: 33.88 percent

 

Prudential logo

No. 4: Prudential of America Group

2014 Ranking: 4

Direct Premiums Written, 2015: $14.2 billion

Direct Premiums Written, 2014: $16.9 billion

2015 Market Share: 5.4 percent

2014 Market Share: 6.48 percent

2015 Cumulative Market Share: 28.75 percent

 

Lincoln Logo

No. 3: Lincoln National Group

2014 Ranking: 3

Direct Premiums Written, 2015: $15.9 billion

Direct Premiums Written, 2014: $17.9 billion

2015 Market Share: 6.04 percent

2014 Market Share: 6.86 percent

2015 Cumulative Market Share: 23.35 percent

 

AIG sign

No. 2: American International Group

2014 Ranking: 2

Direct Premiums Written, 2015: $21.1 billion

Direct Premiums Written, 2014: $19 billion

2015 Market Share: 7.99 percent

2014 Market Share: 7.3 percent

2015 Cumulative Market Share: 17.31 percent

 

Jackson Logo

No. 1: Jackson National Group

2014 Ranking: 1

Direct Premiums Written, 2015: $24.6 billion

Direct Premiums Written, 2014: $24.6 billion

2015 Market Share: 9.32 percent

2014 Market Share: 9.45 percent

2015 Cumulative Market Share: 9.32 percent

 

See Also:

3 components for a successful FIA direct mail campaign

What’s next for variable annuities after DOL fiduciary rule?

Group annuity risk transfer sales top $14 billion in 2015

 

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