Apply 'Cutting Edge' Thinking To Marketing
By Bruce W. GordonApply Cutting Edge Thinking To Marketing"Cutting edge" thinking should be focused on reaching and attracting new customers, not just developing new products, as is more ...
December 09, 2001
In 2001, EIAs Set RecordsBut For Sales, Not InnovationByAlthough fixed index annuitiesalso known as equity index annuitiesset new sales records in 2001, the product development front revealed design tweaking rather than bold innovation.This ...
December 09, 2001
Transforming TipsFor Producers For Companies for working with combo products Start where the client is at, and make changes as circumstances change.--Paul Ramseth, American Express Financial ...
December 09, 2001
Commission Case Stays In TexasByNational Group Underwriters Inc. has won a fight to keep a commission suit in the U.S. District Court near its offices in Fort Worth, ...
December 09, 2001
Clearing Up Common Misconceptions About Life SettlementsByLife settlements provide producers with a very new way to help older life insurance clients make strategic use of their life policies.Even so, some marketers ...
December 09, 2001
How To Reach 'Low Profile' MillionairesHow To Reach 'Low Profile' Millionaires ByDallas Want to tap into the millionaire market?Forget about scouting neighborhoods with big fancy houses, dealerships with luxury ...
December 09, 2001
Ratings Analysts Narrow 9-11 Losses To About $3 Billion For L&H IndustryRatings Analysts Narrow 9-11 Losses To About $3 Billion For L&H IndustryByLife and health insurance losses from the Sept. 11 attacks seem to be matching ...
December 09, 2001
What Does It Take To Be On The Cutting Edge In Life InsuranceWhat Does It Take To Be On The Cutting Edge In Life Insurance?The life insurance industry is no different from any other industry that manufactures ...