Social Media
The latest news and advice about successful social-media communications, including the best methods and strategies for financial advisors.
Hearsay Social, American College to Roll Out Social Media Classes for FAs
By Janet LevauxThe venture aims to help advisors reach younger clients via tools like LinkedIn, Twitter and Facebook.
May 29, 2015
Social Media Use Up at Firms, but Texts Raise Compliance Worries: SurveyCompliance officers "have significantly lower confidence" in their ability to produce text messages upon request versus other types of electronic messaging, Smarsh poll finds.
May 26, 2015
Why disconnecting can actually help businessOur eulogies have very little to do with our resumes.
May 19, 2015
A Q&A with Vicki GunvalsonThe star of Real Housewives of Orange County talks about the importance of Social Security planning, her lead gen strategies and why perseverance is so important.
May 14, 2015
4 ways to build your brand onlineIndependent agents and advisors -- and even large carriers -- can learn how to build a strong online presence with these four tips.
May 14, 2015
4 ways to build your brand onlineIndependent agents and advisors -- and even large carriers -- can learn how to build a strong online presence with these four tips.
May 14, 2015
The Digital Advocate: Your LinkedIn Centers of InfluenceAdvisors shouldn't just dabble in social media. Embrace LinkedIn in particular to reach COIs and professional advocates.
May 12, 2015
5 ways insurers can use social media to supplement direct mail campaignsMany insurance marketers still use traditional direct mail to acquire new customers, but fail to integrate this initiative with social media.