Social Media
The latest news and advice about successful social-media communications, including the best methods and strategies for financial advisors.
Five to Watch: The New School—The 2015 IA 35 for 35
By James J. GreenBy design, the 2015 edition of the IA 25this year, the IA 35 for 35is meant to take the long view, specifically looking at the people who have influenced the industry in its first 35 years.
May 19, 2015
A Q&A with Vicki GunvalsonThe star of Real Housewives of Orange County talks about the importance of Social Security planning, her lead gen strategies and why perseverance is so important.
May 14, 2015
4 ways to build your brand onlineIndependent agents and advisors -- and even large carriers -- can learn how to build a strong online presence with these four tips.
May 14, 2015
4 ways to build your brand onlineIndependent agents and advisors -- and even large carriers -- can learn how to build a strong online presence with these four tips.
May 14, 2015
The Digital Advocate: Your LinkedIn Centers of InfluenceAdvisors shouldn't just dabble in social media. Embrace LinkedIn in particular to reach COIs and professional advocates.
May 12, 2015
5 ways insurers can use social media to supplement direct mail campaignsMany insurance marketers still use traditional direct mail to acquire new customers, but fail to integrate this initiative with social media.
May 12, 2015
LinkedIn: 5 techniques to generate more leadsIf you want to build brand awareness, generate more leads and grow your business, social media can help.
May 08, 2015
Vampires by Day: Are Social Media Addicts Ruining Your CompanyWith all this social media activity, one wonders how any work gets done.