Social Media
The latest news and advice about successful social-media communications, including the best methods and strategies for financial advisors.
Start With a Risk Number, End With New Clients: Snappy Kraken
By James J. GreenSnappy Kraken creates an automated lead-gen campaign for Riskalyze users.
June 07, 2018
Top 10 Most Influential Financial Advisors: Investopedia"Their message needed to be sound, balanced and truly useful," the site's editor said.
May 29, 2018
SEC Busts ICO Touting Relationships With the Fed, Disney"This ICO was based on a social media marketing blitz that allegedly deceived investors with purely fictional claims of business prospects," said SEC Cyber Unit chief Cohen.
May 09, 2018
3 Ways to Elevate Your Firm's Social Media GameIt's worth taking a step back to re-evaluate your firm's social media efforts to adopt a more holistic approach.
April 26, 2018
Advisors Are Making a Big Social Media MistakeWhat advisors and corporate marketing teams push may not be what clients and followers engage with most, a Hearsay study finds.
April 23, 2018
Jeff Gundlach Says It's Time to Short FacebookAt the Sohn Conference, he also recommended an oil and gas ETF.
April 18, 2018
Snappy Kraken Aims to Change Bad Advisor-Video RelationshipThe advisor marketing firm's strategy: create professional, affordable video for advisors to use.
April 03, 2018
How Advisors Use Social Media and Why They Should: PutnamThe latest Putnam Social Advisor Survey shows explains the social media imperative for advisors who want to grow their business.