Marketing and Lead Generation
Insurance lead generation news and tips, including strategies for using technology, outside vendors, and data analysis to improve lead generation efforts.
Remarks by Chairman Ben S. Bernanke
By Staff WriterDelivered before The Washington Economic Club, Washington, D.C., October 4, 2006 In coming decades, many forces will shape our economy and our society, but in all...
August 31, 2006
Direct marketing lead generationDon't settle for prospects or making cold calls. Get people into your office who want what you can offer. Get leads. Many companies rely on lead generation for most, if not all, of their new business. When leads stop flowing, sales reps can go
August 28, 2006
Allstate Adds Critical Illness PoliciesA giant insurer says it will be giving voluntary benefits brokers more ways to help employers protect workers against life-threatening illnesses.Allstate Workplace Division, Jacksonville, Fla., ...
May 28, 2006
Getting The LTC Business Back In GearIs the long term health care insurance industry stalled, or is it better than ever? It depends on how many sellable appointments producers have and ...
May 28, 2006
Getting The LTC Business Back In GearIs the long term health care insurance industry stalled, or is it better than ever? It depends on how many sellable appointments producers have and ...
March 06, 2006
Vaughan To Lead BISAMembers of the Bank Insurance & Securities Association have picked John Vaughan to be president-elect.Vaughan is president of BB&T Investment Services, a unit of BB&T ...
January 10, 2006
Pru CIO To Lead ACORDThe Association for Cooperative Operations Research and Development has designated Barbara Koster to be the group's new chair.Koster is chief information officer at Prudential Financial ...
January 10, 2006
Tech Executive To Lead Maryland DepartmentMaryland Gov. Robert Ehrlich Jr., a Republican, has appointed R. Steven Orr to serve as Maryland insurance commissioner.Orr previously was chief information officer at Universal ...