Marketing Technology
Get the latest news and insights about marketing technology used by financial advisors and throughout the financial services industry.
Marketing mishaps
By staff WriterUnderestimating the senior audience. Seniors are one of the most active and powerful segments of Internet users. The myth that seniors are not Web-savvy or even active online is widespread, and is a major misconception that often results in in
July 27, 2008
Privacy Fears Smell Like ParanoiaMost of us have little occasion to crack open the Diagnostic and Statistical Manual of Mental Disorders, the mental health profession's guidebook for classifying mental ...
July 27, 2008
Privacy Fears Smell Like ParanoiaMost of us have little occasion to crack open the Diagnostic and Statistical Manual of Mental Disorders, the mental health profession's guidebook for classifying mental ...
July 25, 2008
CBO Analyzes Health TechnologyThe cheapest way for the federal government to encourage use of health information technology might be to simply require providers to adopt it.Peter Orszag, director ...
July 25, 2008
CBO Analyzes Health TechnologyThe cheapest way for the federal government to encourage use of health information technology might be to simply require providers to adopt it.Peter Orszag, director ...
July 23, 2008
Norvax Creates Medigap Quote ServicesWellPoint Inc. is helping a Web sales technology company develop an insurance quote service designed for agents and brokers who work with older consumers.Norvax Inc., ...
July 09, 2008
IPipeline Secures FinancingInternet Pipeline Inc. has obtained $18 million in backing from a group of investors that includes venture capitalists and its own managers.IPipeline, Exton, Pa., says ...
July 01, 2008
The Return of $20 Oil?On the same day in June that oil reached a new high of $139 a barrel, I had a conversation with Ben Warwick, CIO of...