Marketing Technology
Get the latest news and insights about marketing technology used by financial advisors and throughout the financial services industry.
Seven Group to Roll Out New Feature for Advisors: Tech Roundup
By Jeff BermanAlso, SS&C expanded Black Diamond integrations with Schwab.
July 30, 2020
3 Tips for Advisors to Improve Their MarketingThe CEO of marketing tech firm Snappy Kraken presents some ideas.
July 29, 2020
Salesforce Buys Stake in Hearsay, 'Doubling Down' on Financial ServicesSalesforce and Hearsay team up to help firms record and track all advisor-client communications, Hearsay CEO Clara Shih tells ThinkAdvisor.
July 28, 2020
Pandemic Has Changed Advisor–Client Communications for the Long HaulMost clients who say communications with their advisors have changed want to keep those changes when the pandemic ends, Broadridge reports.
July 27, 2020
Schwab Names 2 New Board MembersOne recently was COO of Fidelity National Information Services' global financial solutions group; the other is CTO of Starbucks.
July 23, 2020
Techies Cheer Fava's Move to Envestnet"She has her finger on the pulse of what actually matters" to advisors, Gavin Spitzner tells ThinkAdvisor.
July 22, 2020
Dani Fava Has a New Gig at EnvestnetThe former head of innovation at TD Ameritrade Institutional is set to lead strategic development for the giant tech firm.
July 20, 2020
TD Ameritrade's Dani Fava Has Left the FirmFava, head of RIA innovation efforts for the past four years, leaves ahead of Schwab's purchase of TD Ameritrade.