Social Media
The latest news and advice about successful social-media communications, including the best methods and strategies for financial advisors.
Finding Success in Social Media: How Will You Measure Your ROI?
By Todd GreiderBecoming a social media whiz isn't just about establishing a presence on Twitter, Facebook, and LinkedIn. It takes careful analysis, realistic goal-setting, and sometimes, restraint.
October 17, 2011
MyFinancialAdvice Founders Launch Social Media Site for AdvisorsThe founders of MyFinancialAdvice.com, a site designed to enable financial planners to offer advice online to middle-income Americans, launched OnlineAdvisorCentral.com, which is designed to promote use of social media by advisors.
October 11, 2011
PIMCO’s El-Erian: Listen to Occupy Wall StreetAlthough some think that the movement will simply dissipate without effect, El-Erian said that instead it was part of a worldwide drive for greater social justice.
October 04, 2011
Facebook: Where Selling Meets Social (Entrepreneur)Despite its ubiquitous nature, few people realize just how much Facebook has come to replicate the town square of times past. This casual-yet-dynamic social marketplace has become the meeting place for nearly every significant social transaction which means that it is one of the most valuable selling tools you...
October 04, 2011
How to get the media interested in youIf you want to be covered by the media, be online and especially on LinkedIn.
October 01, 2011
Use social media to increase referralsA recent study shows that only 14 percent of consumers trust advertisements while a whopping 78 percent trust peer recommendations.