Marketing and Communications
Explore the latest news about advisor marketing strategies and wealth management communications.
As Hispanic Businesses Grow, Opportunities Beckon
By Savita Iyer-AhrestaniThe Latino coalition argues that financial services firms are missing a big opportunity in a growing, but still institution-averse, business community.
December 20, 2012
Dear Client ... Happy Holidays With a Little EdgeRetired British Royal Navy officer Nick Crews has electrified his country with a tough-love-style email to his children that has gone internationally viral. With a change in tone, Crews' missive could set a template for advisors' holiday letters to clients.
December 20, 2012
Lessons learned from Facebook’s Instagram photo flapEven in the world of social media, old-school reputational crises are the same as they ever were.
December 20, 2012
How to Help Clients Avoid Holiday Financial Faux PasAlly Bank is here to get your clients through the holidays, with the help of ethicist and humorist Randy Cohen.
December 20, 2012
SEC, FINRA Enforcement Roundup: Allianz, TheStreet ChargedAmong recent enforcement actions taken by the SEC were charges against Allianz for violations of the Foreign Corrupt Practices Act that resulted in penalties of more than $12.3 million; against a Connecticut-based advisor for telling clients it was investing in the same collateralized debt obligations it recommended for them; against...
December 19, 2012
Want Professional Standards, Advisors? Get an Exclusionary RuleIf youre going to have professional standards, you have to be able to kick out folks who dont meet them.
December 18, 2012
Rational Gift Giving: How Advisors Can Help ClientsAdvisors still have an opportunity to speak with their clients to get them to see the long-term effects that holiday overspending could have on their wealth by appealing to the economic rationality and self-control that are in every human being.
December 17, 2012
Is Kitces Right on When a CFP’s Fiduciary Duty Should Apply?Advancing the discussion, Michael Kitces urges the CFP Board to abandon its approach of limiting when a fiduciary standard should apply to certificants.