Marketing and Lead Generation
Insurance lead generation news and tips, including strategies for using technology, outside vendors, and data analysis to improve lead generation efforts.
How to interview an agency
By Corey WeinerConsidering moving to a new organization? Mind these five key considerations.
March 28, 2013
3 secrets of multimillion dollar agenciesIn my experience, profitable growth is fueled by three simple yet results-changing aptitudes.
March 19, 2013
How do you define value?When it comes to your value proposition, make sure you and your team are on the same page.
March 11, 2013
Why is Generation Y such a bunch of quitters?How do you sell to a generation with whimsy in their hearts and restlessness in their legs?
February 28, 2013
Insurance robocall leads: To buy or not to buy?Whom can you trust to provide leads that not only produce sales, but also have been legally harvested.
February 25, 2013
Diamonds in the Rough: Reorganizing the Org ChartI got an email the other day from an owner-advisor looking for help training an associate advisor to work directly with clients.
January 28, 2013
Don’t make assumptions about the next generation; Invest in itDon't write off the Millennial generation just yet.