Marketing and Lead Generation
Insurance lead generation news and tips, including strategies for using technology, outside vendors, and data analysis to improve lead generation efforts.
How millennials are changing the workforce, and what to do about it
By Emily HolbrookPay attention to millennials now. For soon, they will be running your company.
April 20, 2015
4 ways to increase online lead conversionsThe phone isn't ringing because customers are buying online. Here are four steps to grow and write profitable business from online leads.
April 12, 2015
3 more harmful referral mythsTheres nothing mythical about referrals. Dont hamper your referral efforts by believing in these myths.
April 10, 2015
29 things winners don’t doEveryone wants to be a winner. Heres a list of 29 things a winner never does (and neither should you).
April 09, 2015
Millennials get LTCI marketers' attentionAn analyst finds that many expect to provide care for parents or grandparents.
April 07, 2015
Sell like Minnesota FatsThis great pool player knew how to work the angles. You, too, can be great if you apply his techniques.
April 04, 2015
If you want to improve, you must changeIn order to improve your sales results, you must alter the way you do things and not declare victory too soon.
April 02, 2015
Millennials Near Tipping Point: Are You Ready?This generation of more than 80 million potential clients is beginning a transition phase, highlighted by buying their first homes.