Long-Term Care Planning
Long-term care insurance news and analysis, including coverage of short-term care insurance, long-term care hybrid products, and other arrangements for paying for long-term and post-acute care.
4 tips for finding the right premium for your next long-term care pitch
By Eileen J. Tell, Mike BellKnowing details about the costs of long-term care can help agents design more inexpensive products.
October 27, 2014
8 new facts about LTC caregivers who sufferNeed numbers to show why planning is so important? Here are some sobering numbers.
October 23, 2014
5 ways clients who fail to plan for care needs may sufferGovernment researchers show why thinking ahead is so important.
October 22, 2014
3 LTC marketing lessons you can swipeThree in four Americans ought to be doing a better job of planning for their long-term care (LTC) needs.
October 20, 2014
5 ideas for selling LTCI to the Medicare generationTo reach this generation, we have to find those who are not already adversely seeking us or to overcome what is sure to be an affordability objection.
October 16, 2014
5 Reasons Consumers Flunk LTC PlanningSloth, denial and tight budgets may not be the only villains.
October 15, 2014
HHS creates LTC policy agencyA new Center for Policy and Evaluation could be a source of LTC data -- and proposals.
October 15, 2014
LTC outreach group looks at critical illness planningThe 3in4 Association is expanding TV and direct-mail efforts.