Hightower has launched a virtual business enrichment program to help its advisors manage and grow their business during the current crisis and beyond.
The online education program, called Elevate, features webinar meetings, video lectures and workshops on specific topics such as organic growth, human capital, digital operations and business valuations.
“These virtual learning opportunities are a great way for our advisors to leverage our close-knit community to learn, collaborate and grow together — even from afar,” said Bob Oros, Hightower CEO, in a statement.
He tells ThinkAdvisor that the program is “not solely attributable to COVID-19 pandemic” but does leverage the time that many of advisors have now because they’re not commuting to offices or flying long distances for business, and it will continue afterward.
Each course is instructor-led and limited to 20 participants to provide ample opportunity for collaboration, ownership and accountability, Oros said. Two have already kicked off: the Business Owner Services Series, which focuses on differential valuation capabilities for existing and prospective business owner clients, and the Organic Growth Series, a 20-week course designed for advisors who want to jumpstart business growth.