Just below the level of wealthy multigenerational families are private individuals and families who require personalized investment advice and financial planning, but without the panoply of other family office services.
Last week, Threshold Group, a boutique family office headquartered in Philadelphia and Gig Harbor, Wash., rolled out a new offering called Threshold Wealth Management aimed at individual families with net worth from $5 million to $50 million.
The new service will focus on investment advice, financial planning and, in some instances, legacy or succession planning for those entering a new phase of life, Threshold said in a statement.
Stripped out of the offering are the firm’s other family office services, such as bill paying, family retreats and customized office administrative services. But this will not dilute the investment research and portfolio management expertise provided larger clients, the statement said.