Marketing Technology
Get the latest news and insights about marketing technology used by financial advisors and throughout the financial services industry.
LUMINARIES 2023 Finalists: Financial & Investment Innovation — Firms, Group 2
By Michael S. FischerThese firms have created unique products, services and processes that meet advisors' and investors' latest needs.
August 14, 2023
Webcast to Zoom in on Client Engagement, Business GrowthThursday's free webcast, sponsored by eMoney Advisor, will feature speakers including Absolute Engagement CEO Julie Littlechild.
August 10, 2023
Advisors Can Help Clients Invest for Their Kids Through New Wealthtender, UNest PartnershipThe UNest FinPro program offers advisors access to a dedicated service team, educational webinars and more.
July 20, 2023
Savvy Wealth Unveils Generative AI Platform for AdvisorsThe new platform includes a CRM system, client portal and compliance/back-office support.
July 20, 2023
Merger Rules Get Tougher in Crackdown by Antitrust EnforcersThe changes come on the heels of several bruising defeats for the government in blocking vertical mergers.
July 10, 2023
April Rudin on Threads: 'Look Before You Leap!'Marketing experts counsel advisors to take a wait-and-see approach to the new social media platform.
July 07, 2023
Meta's Threads App Draws Millions Seeking a Twitter AlternativeThe app lets users bring over their existing follower lists and account names from Instagram, which has over 2 billion users.
July 05, 2023
Best & Worst Firms for Advisor Satisfaction: J.D. Power, 2023When it comes to advisor satisfaction, there's one firm that independent and employee advisors agree is the worst.