Marketing Technology
Get the latest news and insights about marketing technology used by financial advisors and throughout the financial services industry.
SEC Issues Plan to Modernize RIA Ad Rules
By Melanie WaddellThe plan would allow for testimonials, endorsements and third-party ratings in some marketing materials.
October 17, 2019
Schwab to Allow Trading of Fractional Shares: ReportThe move suggests other shifts by the brokerage firm as it seeks to add younger investors to its client base, one industry watcher says.
October 17, 2019
Start Here to Improve Your PracticeIf you want to build a top advisory firm, don't begin by focusing on exterior resources like technology.
October 16, 2019
Brokers' Use of Texting, Social Media Cited in FINRA Exam ReportSome reps have also been conducting "electronic sales seminars" on digital channels that were not permitted by their firms, FINRA said.
October 14, 2019
Pershing to Launch New Investment Manager Portal in Q4Enhanced Manager Gateway is successor to company's Manager Workstation, adding a new user interface.
October 11, 2019
More Fintech Consolidation Expected After Broadridge's Fi360 PurchaseExpect big players to keep swallowing up smaller firms, wealth tech experts say.
October 10, 2019
How to Cut Through the Digital Clutter to Give Curated AdviceKeep your messages focused and your clients will absorb them more easily. Technology can help.
October 07, 2019
Vanguard Expands Active Offerings: Portfolio ProductsAlso, Schwab to launch 3 new fixed income ETFs.