Marketing Technology
Get the latest news and insights about marketing technology used by financial advisors and throughout the financial services industry.
CFO optimism plummets to all-time low
By Staff WriterA new survey shows CFOs are increasingly uneasy about the U.S. economy and their own companies. Optimism sank to all-time lows in the third quarter,...
September 24, 2008
NU Sister Pub Helps Conduct Ranking SurveyTech Decisions, a National Underwriter Company publication, and Financial Insights, an independent research and consulting firm, are asking U.S. and Canadian insurers to participate in ...
September 24, 2008
Pru: Absence Management May GrowEmployers want to do more about workers who miss work.Researchers at Prudential Financial Inc., Newark, N.J., have released statistics concerning that topic in a summary ...
August 14, 2008
Humana To License Evolution TechnologyA managed care company is updating its health account debit card program.Humana Inc., Louisville, Ky., has agreed to license technology from Evolution Benefits Inc., Avon, ...
August 10, 2008
Marketing mishapsUnderestimating the senior audience. Seniors are one of the most active and powerful segments of Internet users. The myth that seniors are not Web-savvy or even active online is widespread, and is a major misconception that often results in in
August 01, 2008
The best by association"The character of a person is in direct proportion to his commitment to excellence." -- Vince Lombardi Our senior clients deserve the best. As trusted financial advisors, we strive to give them the best counsel and solutions for
July 31, 2008
The best by association"The character of a person is in direct proportion to his commitment to excellence." -- Vince Lombardi Our senior clients deserve the best. As trusted financial advisors, we strive to give them the best counsel and solutions for
July 27, 2008
Privacy Fears Smell Like ParanoiaMost of us have little occasion to crack open the Diagnostic and Statistical Manual of Mental Disorders, the mental health profession's guidebook for classifying mental ...