Social Media
The latest news and advice about successful social-media communications, including the best methods and strategies for financial advisors.
Email marketing beats social media
By Maribeth KuzmeskiA new study shows that when it comes to prospecting, that old standby, email, beats out social media. Just make sure your website can travel.
February 21, 2014
What the Facebook-WhatsApp deal means for advisorsIn the new tech world order, advisors and broker-dealers have to adapt quickly to keep up with clients and rivals.
February 21, 2014
What the Facebook-WhatsApp deal means for advisorsIn the new tech world order, advisors and broker-dealers have to adapt quickly to keep up with clients and rivals.
February 20, 2014
Email marketing beats social mediaA new study shows that when it comes to prospecting, that old standby, email, beats out social media. Just make sure your website can travel.
February 18, 2014
Where advisors are directing their marketing [infographic]New markets mean more prospects, but where are advisors directing their marketing might?
February 14, 2014
15 facts about social media and insurance [infographic]Eighty-one percent of global life insurers believe they could lose competitive advantage if they fail to embrace digital media.
February 13, 2014
Teams try to control PPACA complaint damageCMS has identified about 150 consumers in need of help through traditional or social media.
February 13, 2014
Why social media is too important to ignoreIn October 2013, the total value of missed sales opportunities for the health insurance industry was $14.6 million on Twitter alone which means that something has to change.