Social Media
The latest news and advice about successful social-media communications, including the best methods and strategies for financial advisors.
Reach Gen Y investors with social media
By Warren S. HerschMore than one-third of investors used social media for personal finance and investing purposes in 2012.
March 03, 2014
How Social Media Helps Advisors ‘Seal the Deal’ With Clients"Goofy pictures" and news on Barbie are just some ways advisors have boosted results using Facebook, LinkedIn and Twitter.
February 28, 2014
New U.S. Trust Program Helps Clients Avert Online RisksThe firm has expanded its program to help clients and their children or heirs protect their digital assets, online reputation, privacy and security.
February 27, 2014
Social Media Is Key to Humanizing Financial Services: SIFMA SeminarHelping investors is "sexy," and social media helps build trust, execs from Facebook, LinkedIn and Hearsay Social said at a SIFMA seminar.
February 26, 2014
Wedbush Switches to Hearsay Social PlatformThe broker-dealer, which has about 400 advisors, has been active in the social media space for more than two years.
February 21, 2014
Email marketing beats social mediaA new study shows that when it comes to prospecting, that old standby, email, beats out social media. Just make sure your website can travel.
February 21, 2014
Are you a social media Olympian?With the proper discipline and training on social sites, you could bring home business gold.
February 21, 2014
Are you a social media Olympian?With the proper discipline and training on social sites, you could bring home business gold.