SEC Issues New Warning on Marketing Rule Compliance

News December 17, 2025 at 11:15 AM
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What You Need To Know

  • The marketing rule is among the SEC's top exam priorities for 2026.
  • Testimonials, endorsements and third-party ratings are still tripping up advisors.
  • Lack of disclosures and de minimis payments for referrals are common missteps.
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