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Maggie Seidel Takes Finseca Public Affairs Post: Personnel Moves

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What You Need to Know

  • Maggie Seidel, former policy director for South Dakota's governor, is Finseca's new SVP of public affairs and marketing.
  • James Aherne is the new TPA services VP at Transamerica.
  • Minnesota Blue's interim CEO is a former Minnesota Supreme Court chief justice.

Finseca has hired Maggie Seidel to be senior vice president of public affairs and marketing. She will help the Washington-based group promote the value of life and annuity agents and other financial professionals.

Seidel previously served as a senior advisor and policy director for Krisi Noem, the governor of South Dakota. She joined Noem’s staff in 2019.

“Financial security professionals do noble work, and for too long the profession has been caricatured by a select few.” Seidel said in a statement. “I look forward to telling the whole story so that more Americans see this profession as a beacon for American financial and retirement security.”

From 2010 through 2015, she worked on Capitol Hill for Rep. Jeff Fortenberry, R-Neb.; Rep. Louie Gohmert, R-Texas; Rep. Morgan Griffith, R-Va.; and Rep. Scott Garrett, R-N.J., according to LegiStorm.

Before that she served as an assistant vice president at the Consumer Bankers Association, a senior public relations and media strategist at the Charles Koch Institute, and then as a vice president of public affairs at the American Insurance Association and the American Property Casualty Insurance Association.

Seidel has a bachelor’s degree in political science from Villanova University, a master’s degree in elections and campaign management from Fordham University, and a master’s degree in economics from George Mason University. While Seidel was in college, she was a Division I softball player.

In other personnel moves news:

Transamerica Retirement Solutions LLC has promoted James Aherne to third-party administrator (TPA) services vice president, from sales consultant. He will help the Baltimore-based company work with retirement plan TPAs in the Midwest, Colorado, Oklahoma, Texas and Wyoming. He has been working for Transamerica since 2018.

Previously, he worked as a financial advisor at Morgan Stanley and Merrill Lynch.

Aherne has a bachelor’s degree in business from Salisbury University. He holds many professional designations, including the Chartered Retirement Planning Counselor, Chartered Retirement Plan Specialist and Chartered Financial Consultant designations.

Blue Cross and Blue Shield of Minnesota says its CEO for three years, Dr. Craig Sammitt, plans to retire May 3.

Kathleen Blatz, a former Minnesota Supreme Court chief justice, is the Eagan Minnesota-based health insurer’s interim CEO. She previously served as a Minnesota Blue interim CEO in early 2018, before Sammitt became the CEO.

Sammitt and Minnesota Blue recently hired Bukata Hayes to be the insurer’s vice president of racial and health equity. Hayes previously was the executive director of the Greater Mankato Diversity Council.

Hayes has a bachelor’s degree from the College of Scholastica. He is a member of the Mankato Hospital board, and he has served on the board of a foundation affiliated with Minnesota Blue since 2014.

(Photo: metamorworks/Shutterstock)


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