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Jud Mackrill Exits Carson Group to Start Fintech Firm

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Jud Mackrill has stepped down as Carson Group’s chief marketing officer after more than two years to co-found his own company, a fintech startup called Milemarker based in Charleston, South Carolina, that assists advisors with their data.

Milemarker is “focused on solving the key data and integration problems that are hindering progress inside of today’s leading financial services companies,” according to its website.

The company was “built to solve the integration problem that is halting technology and experience advancement among financial services firms,” Mackrill told ThinkAdvisor on Friday. “We partner with IBDs, aggregators, custodians and large RIAs to help them better control and deploy data-driven solutions and unified experiences,” said Mackrill, who is the fintech firm’s CEO.

“I loved my time at Carson,” he said. However, “I have always had a desire to solve more and more technology-related issues plaguing the industry, and the opportunity to partner with” co-founder Paul Kent Graeve and “build Milemarker [came up] and, the more I thought about it, I realized I couldn’t pass it up,” he said.

Carson Group “afforded me the ability to build and recruit a tremendous team that are executing at a best-in-class level [and] this gave me confidence to move on to another challenge while knowing that Carson’s businesses and partners will be served with excellence,” he explained.

“Carson is a great company to watch. Their offer is stronger and deeper than ever, and I am going to be very excited to cheer on the team and watch them grow. I fully expect 2021 to [be] their most tremendous year yet.”

Kim Mackrill, Jud’s wife, who is a Milemarker co-founder and serves as chief marketing officer, had also worked at Carson Group since 2018, first as creative director and then as senior vice president of marketing.

Graeve is Milemarker’s chief technology officer. Before this, he was the founder of data.simple, a startup focused on data integration that he created in 2016, according to his LinkedIn profile.

Milemarker’s other co-founder is Mark Smith, who has been a data programmer at data.simple since 2019, according to his LinkedIn profile.

“One of the first things we noticed about Jud was his entrepreneurial spirit and drive to improve the delivery of financial advice,”  Ron Carson, CEO of Carson Group said. “We are thankful for his contributions at Carson and wish him the best in his launch of Milemarker.”