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August 18, 2020 at 02:20 PM
LPL Financial is making messaging capabilities available to its more than 17,000 advisors as part of a deal with Slack, the companies said Tuesday.
The Slack channel-based messaging platform will give advisors and their teams “new tools to communicate in real time, whether working from the same office, from home or on the road,” the firms said in their joint announcement.
Slack enables teams to communicate faster than with email, and offers the ability to save conversations and “pick up right where they left off, supporting productivity and collaboration while being able to locate information quicker,” the companies noted.
Throughout LPL’s Focus conference, being held virtually this week, “we will be introducing the tool to our advisors,” an LPL spokeswoman told ThinkAdvisor. “We will then onboard advisors to the tool in waves to assure an easy onboarding experience,” she added.
