CVS Health Corp. parent will become a national presenting sponsor of the Alzheimer’s Association Walk to End Alzheimer’s fundraising event in 2020, the association announced today.
Aetna’s parent has also agreed to run three annual charity checkout fundraising campaigns for the association at the 9,900 CVS pharmacies.
The first checkout fundraiser started Sunday and is set to run through Nov. 23.
CVS Health hopes to raise a total of $10 million for the association through the campaigns, the association said. The association said it will use the money to pay for caregiver education programs, care and support programs for people with dementia, and medical research.
CVS Health says it will also use its stores to offer its caregiver customers information and resources aimed at family caregivers.
The association and its chapters began organizing Walk to End Alzheimer’s events in 1989. This year, the association is organizing walks in about 600 communities.
Edward Jones has been a national presenting sponsor since 2016. In 2018, Edward Jones had 3,578 teams participating in the walks. The company raised $3.3 million through the walks and contributed a total of $6 million to the Alzheimer’s Association, the company reported in February.
Fundraising totals for 2019 are not yet available, because some of the walks took place as recently as last month.
The Alzheimer’s Association said Edward Jones will continue to serve as a national presenting sponsor alongside CVS.
CVS Health notes that it has 295,000 employees available to participate in the walks.
— Read Bankers Life Keeps Up the Fight Against Dementia, on ThinkAdvisor.