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Financial Planning > Behavioral Finance

LPL Welcomes 5 Advisors From PNC in New Jersey

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LPL Financial LLC has announced the addition of five financial advisors, all joining from PNC Investments and aligning with Gladstone Advisors and LPL Financial’s broker-dealer and corporate RIA platforms.

The new advisors contribute two new offices to Gladstone’s footprint, with Tom Becker based in Cape May, New Jersey, and Steve Pollock, Jane Rocks and Robert Litwin sharing an office in Marlton, New Jersey. Michael Schneider joins the Bedminster, New Jersey headquarters of Gladstone.

Collectively, the advisors reported serving $225 million of client brokerage and advisory assets.

Pollock, Rocks and Litwin operate independent practices, but share an office as well as client support. “We pass ideas back and forth and introduce our clients to each other. It creates a cohesive environment that makes them comfortable to work with our group,” Rocks said in a statement.

The three advisors were interested in moving to the independent model, choosing LPL Financial for its size and the resources that it affords, and Gladstone for its infrastructure and support, they said in the statement.

Gladstone was founded by Robert Hudson, who is president. The firm joined LPL Financial in 2012.

Hudson said in a statement, “We understand the hurdles that can keep advisors from making the move to independence. At some point in time we were all one of those advisors. Wirehouse and bank advisors might not consider going independent because of the idea of going at it alone. It’s our role to help them through that so they can launch and grow successful independent practices. We strive to give the advisor a better experience along with the economics and freedom that come with being independent.”


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