Fiduciary education, training and technology firm Fi360 said Tuesday that it has acquired the Center for Fiduciary Management, an investment management technology provider for retirement plan advisors.

“This acquisition broadens our platform of advisor-enabling tools, training and data analytics, and furthers our leadership position in the fast-growing fiduciary marketplace,” said Bill Mueller, Fi360’s CEO, in a statement.

Mueller told ThinkAdvisor Tuesday morning that the CFFM brand “will go away,” and that “over time” the CFFM website and brand will assume the Fi360 brand.

Fi360, Mueller continued, “is moving quickly to meet the growing needs of advisors within the independent, broker-dealer and wirehouse communities.”

The acquisition of CFFM expands the platform Fi360 offers to its partners, he continued, “with additional tools and customization options to help them work effectively and efficiently while maintaining the fiduciary standards of loyalty and care.”

CFFM offers four flagship products that are widely used among financial advisors, including FiRMPlus, an investment due diligence platform; RFP Director, a research and request-for-proposal management platform for providers; Stable Value Navigator, with data and insight on stable value funds along with an opportunity to compare products; and Fiduciary Pilot, which is a standardized, automated due diligence reporting platform.

The acquisition adds CFFM’s four advisor-focused tools to Fi360’s suite of solutions, which includes the Fiduciary Focus Toolkit and Fi360 Fiduciary Score offerings, as well as its Accredited Investment Fiduciary (AIF), Accredited Investment Fiduciary Analyst (AIFA) and Professional Plan Consultant (PPC) designations

Scott Revare, founder and CEO of CFFM will join Fi360 as managing director, and all CFFM employees will transition to Fi360 but remain in CFFM’s Kansas City location.

“The current regulatory environment is evolving, but there are steady and significant market forces supporting advisors and firms who have embraced fiduciary standards to elevate themselves in the marketplace,” Mueller said. “We are enabling advisors’ success by providing a wider and deeper suite of fintech solutions to help them scale their practice, maintain compliance, and better serve their clients.”

The combined firms will service 55,000 investment professionals and more than 120,000 retirement plans and “amplifies Fi360’s reach among institutions, including multiple wirehouses and some of the nation’s other largest broker-dealers,” the firm said.

The transaction, which closed on June 14, is effective immediately.