Two million iPhone 5s sold in a single day. A $700+ stock sticker. Apple’s doing something right, and it’s not just creating killer products. This is a company that knows how to market. More importantly, they know how to market in 2012. Whether it’s creating an atmosphere of intrigue to fuel media buzz, crafting an illusion of scarcity to increase demand or creating the best customer service experience possible, this beloved brand has quite a few tricks up its’ sleeve. If you’re an entrepreneur or a salesperson, you’ll probably want to take a look.
The Illinois carrier recently raised $35 million through a stock offering.
One of the recorded votes on amendments was on a jab at short-term health insurance.
The allegations relate to the Georgia Underwriting Association.
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