When Sallie Krawcheck got bumped from her top spot at Bank of America last September, she did the logical thing: get on Twitter and start tweeting.
Twitter was certainly not part of her day before Krawcheck was forced out last September as head of BofA’s global wealth and investment management group, which included Merrill Lynch. But once she escaped the confines and compliance concerns of her work life at a big bank, Krawcheck was free to join the Twitteratti.
Since joining the advisory board of Gold Bullion International last week, Krawcheck has only ramped up her use of the social-media site. “On gold as a store of value: the gold of the pharaohs is still valuable, but their bonds aren’t worth much,” Krawcheck wrote Friday on her Twitter feed in answer to a question from writer and investment banker Christopher Whalen.
It was Krawcheck’s tenth tweet in less than 24 hours.
What Your Peers Are Reading
As a woman with a Wall Street pedigree, Krawcheck is in good company on Twitter. Women tweet 12% more than men, according to a HubSpot study on gender and Twitter use, and a growing number of women in finance and the advisor world are gaining avid Twitter followings.
So AdvisorOne lists our top five business women (including Krawcheck) who tweet about Wall Street, in reverse order of number of followers as of April 23. We also based our choices on frequency of tweets, quality of posts, professional credentials and what our gut tells us. We actively avoided anyone who is a bona fide member of the chattering class, whether in media or marketing (sorry, @Maria Bartiromo).
Don’t like who you see? Then tell us who deserves to be on the list of top women in finance who tweet.
5. Sheryl Garrett
Twitter handle: @SherylGarrett
Followers: 1,639 as of April 23, including @Vanguard_FA and Money Magazine, @MONEY
Who she follows: 1,031, including @AARP and @BillGood01
Offbeat tweet: “Saturday Night Live Calls B.S. On The All-Male Birth Control Panel – REALLY? http://bit.ly/xxTCvC
Official Twitter bio: Founder of the Garrett Planning Network, an international organization of hourly based fee-only advisors. Middle America. http://www.garrettplanningnetwork.com/
4. Sallie Krawcheck
Twitter handle: @SallieKrawcheck
Followers: 3,916 as of April 23, including independent presidential candidate Gov. Buddy Roemer, @BuddyRoemer, and MSNBC host Christopher Hayes, @chrishayes. (Note: on Friday, Krawcheck had just 3,296 followers, giving her an 18.81% boost in followers over the weekend.)
Who she follows: 96, including @NYTimeskrugman and @NancyPelosi
Offbeat tweet: Creativity, innovation peak later in life than most think; oh, thank goodness http://bit.ly/JlDrM2 (via @HarvardBiz)
Official Twitter bio: Past head of Merrill Lynch & Smith Barney….past research analyst….current mom….current crazed UNC basketball fan