Close Close
Popular Financial Topics Discover relevant content from across the suite of ALM legal publications From the Industry More content from ThinkAdvisor and select sponsors Investment Advisor Issue Gallery Read digital editions of Investment Advisor Magazine Tax Facts Get clear, current, and reliable answers to pressing tax questions
Luminaries Awards

Retirement Planning > Social Security

Marketing mojo: Using IntroMojo

Your article was successfully shared with the contacts you provided.

I interviewed Daniel Waldschmidt, creator of IntroMojo, to learn why IntroMojo is such a hot new sales and marketing tool. If you read my blog, you know I’m against social sales sites that guarantee sales leads delivered directly to your inbox. (They don’t.) I am, however, for referrals.

I wanted to learn how IntroMojo would help me get even better referrals. IntroMojo helps us collect hard-to-find prospect information our referral source may not know, such as:

  • Photos
  • Work history
  • Contact information
  • Social traits
  • News articles
  • Blog posts
  • Music tastes
  • Reading lists

It’s not that we can’t find this data on our own; we can. But IntroMojo does in five seconds what takes the average person 30 minutes to do.

This pitch resonates with me: “Referral-based social sales tool, saves me a chunk of time, and is easy to use.” Count me in.

Take a sneak peek at IntroMojo: View this 70-second video from Waldschmidt.

Sign up for The Lead and get a new tip in your inbox every day!

More tips:

Joanne Black is a professional sales speaker, sales webinar leader and author of “No More Cold Calling: The Breakthrough System That Will Leave Your Competition in the Dust” from Warner Business Books. Visit


© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.