As boomer advisors know, anyone can crunch numbers and develop a retirement plan. It’s superior service and the added-value you bring that truly separates you, and your business, from the competition.

With that in mind, a look at a new directory of useful baby boomer Web sites might give you a leg up when suggesting helpful resources to your boomer clients. PreRetirementLife, an online guide for adults ages 50 to 64, has announced its new 2008 online Directory of the 500 “most useful” web sites for helping adults aged 50-64 meet the challenges and opportunities of their life stage.

The sites are organized and described in 14 topic areas including health and medical and anti-aging to financial planning, travel, entertainment and care giving. Each web site that was selected as a Most Useful Site is receiving an award emblem it can display on its pages.

Visitors to PreRetirementLife.com can submit their own ratings for each site and suggest others for inclusion.