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Financial Planning > Behavioral Finance

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NU Online News Service, Feb. 17, 2005, 3:12 p.m. EST

A Des Moines, Iowa, insurer is bundling a free vision discount program with all new and existing dental and vision coverage.[@@]

The insurer, Principal Financial Group Inc., is getting the program from Vision Service Plan Inc., Rancho Cordova, Calif.

The program will provide dental and vision plan members discounts on eye exams, glasses, contact lenses and laser surgery, Principal says.


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