Industry Trends Shaping PDP Plan Selection

By Humana (Sponsored)
Podcast
July 06, 2026 at 02:00 AM
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In the second part of a two-part podcast called Beyond the Premium: Part D Planning Strategies, Humana Associate Vice President for Medicare Prescription Drug Plans Jay McKnight continues his conversation with ThinkAdvisor contributor Bobbie Turner about what brokers need to know about prescription drug plans (PDP) and how they can best guide their senior clients. 

In this episode, called Industry Trends Shaping PDP Plan Selection, McKnight and Turner discuss: 

  • How the value proposition of a standalone PDP has shifted from a basic premium comparison to a more strategic decision for beneficiaries  
  • Why brokers need to frame conversations around financial predictability and long-term risk management for their clients  
  • Why the broker's role has evolved from periodic enrollment support to a year-round adviser, especially when it comes to Medicare Part D plans  

To hear or relisten to the first part of this discussion, click here. 

To learn more about Humana's Prescription Drug Plans, click here

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