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Wayne Park, CEO of John Hancock Retirement

Retirement Planning > Saving for Retirement

New John Hancock Retirement CEO Sees Growing Demand for Retirement Advisors

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What You Need to Know

  • A John Hancock survey shows that 56% of Americans feel as if they have fallen behind in their efforts to save for retirement, up from 43% last year.
  • Among investors who met with a financial professional, 87% feel the advisor has helped them better prepare for retirement.
  • Advisors are in high demand but face big challenges, CEO Wayne Park says.

The combined forces of higher market volatility, rapidly rising interest rates and greater global economic uncertainty are presenting major challenges for middle-class and mass-affluent investors focused on retirement planning.

As Wayne Park, John Hancock Retirement’s newly appointed CEO, told ThinkAdvisor in a recent interview, survey data shows that investors are clearly feeling the strain, with many more Americans feeling as if they have fallen behind in their efforts to save for retirement.

Park pointed out that John Hancock Retirement has been conducting an annual survey of retirement investors on its recordkeeping platform for nearly a decade now, and the shifts in investor perceptions measured across the last two editions of the survey are eye-opening.

“For example, 56% of people who responded to our latest poll feel they have fallen behind on retirement savings,” Park noted. “That is significantly higher than the year before, when it was 43%. At the same time, more people also said they are now expecting to retire later than they did before. Some 38% of people told us that this year, which is also up.”

Park said these figures are clearly worrying from a retirement preparedness perspective, but there are also silver linings in the data, particularly when it comes to the value Americans report they derive from working with financial professionals.

“The reason why we love to partner with financial advisors as a fundamental part of our approach to this business is that having a plan in place helps people to understand and feel better about their unique situation,” Park said. “This is clearly a challenging environment for the typical retirement investor, but if you have a financial advisor, they can really help you to confront and surmount the challenge.”

Park said one stat from the survey shows the role of the retirement advisor is clearly here to stay: Among investors who meet with a financial professional, some 87% feel the advisor has helped them better prepare for retirement.

“This group is also three times more likely to say their retirement savings are on track or ahead of schedule, showing the power that advisors have to shape outcomes,” Park said.

New to the Role

Though he boasts an extensive amount of experience in the retirement planning and investment management industries, Park is still new to his leadership role at John Hancock Retirement. In fact, the new interview came on his 90th day in the pilot’s seat, and he said the first three months on the job have been equal parts busy, exciting and informative.

Prior to joining John Hancock Retirement, Park served as president of American Century Services within American Century Investments, where he was responsible for direct-to-consumer and retirement plan businesses as well as an operations group supporting all client markets and channels. Prior to that, he had been head of individual investors for T. Rowe Price Group.

Park said he has spent the first 90 days in the new job getting to better know the organization and the environment in which it is operating today, and that work has included meetings with financial advisors and business partners, particular third-party administrators.

“As you would probably imagine, I have heard about some similar trends and challenges across these different groups of stakeholders, and their remarks reflect what’s happening here within John Hancock Retirement,” Park said. “The retirement industry is being impacted at a high level by many of the same trends that are impacting other industries.”

On the one hand, Park said, service providers and financial advisors are facing profound demographic shifts and rapid technology advancements, and “everyone is talking about the potential impact of big data and artificial intelligence on this space.”

“What is clear is that we have to continue to adapt and adjust, and that is happening,” Park said.

Early Discussions With Advisors

Park said his early discussions with the financial advisor community have already been constructive, and given the firm’s focus on collaborating with advisors to distribute its services to the end investor, the dialogue will continue.

“What is clear right now is that there is so much demand for their services, both on the plan advisor and wealth manager side, but there are also big challenges,” Park said. “Advisors are thinking about having to build scale and understand how to deploy resources and just stand out in a more competitive space.”

Other challenges range from securing the next generation of advisory talent to confronting the implications of rapid consolidation. There is also the evolving regulatory and legislative landscape to grapple with.

Park said it is a particularly dynamic time for advisors who work with small-business owner clients and serve their needs across different areas.

“These advisors are serving their clients both in terms of their individual wealth needs but then also when it comes to offering retirement benefits and savings opportunities to their employees,” Park explained. “These clients might also have legacy planning issues and succession planning issues to consider. This means advisors have to bring a lot to the table.”

The Road Ahead

Park said he was optimistic about the future of the retirement planning business, both for service providers like John Hancock Retirement and for the advisory community.

“Another thing I have been doing in my first 90 days here is meeting with my industry peers who are leading some of our biggest competitors and partners,” Park said. “They are also expressing a lot of optimism even as we face down some big collective challenges.”

Park said one reason why he enjoys the retirement space is that the best firms understand that success is not a zero-sum game, and the leaders of great companies in this space understand they are pursuing a type of higher purpose: helping improve America’s retirement security at a time when big questions are being asked about the future of Social Security and private defined benefit pension plans are rapidly declining in relevance.

“Yes, we are clear that this is an industry where we are all competing with one another for investors’ dollars, but there is also an understanding that we are all trying to solve the same challenge of improving retirement outcomes in the United States,” Park observed. “We also share the fact that this is a tough business, especially when it comes to serving the retirement plan market and the mass retail market. People have such great expectations about the service level and they really want to pay low costs, while always getting more from their advisors.”

Pictured: Wayne Park, CEO of John Hancock Retirement


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