10 Questions Your Clients Are Asking Google About Life Insurance

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Google wants to sell your clients everything.

Alphabet’s web search service recently rolled out a new flight search tool. It seems to make yet another major effort in health insurance every few weeks or so.

One sign of Google’s interest in your clients: When clients start to type in questions about life insurance, the search engine offers suggestions for completing the sentences.

We opened a private browser window and typed “Can I get life insurance” into Google to find out how Google might complete our questions.

To see Google’s ideas about the 10 most popular web searcher life insurance questions, along with proposed answers and thoughts about the issues driving the questions, check out the gallery.

(Image: Bloomberg)

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