LPL Financial has appointed Ed Fandrey, a fintech veteran and executive at Microsoft, to the newly-created role of managing director and divisional president for the firm’s new Advisor Solutions team.
Fandrey will lead LPL’s “strategic plan to expand engagement with advisors, partnering with them to utilize the firm’s evolving affiliation models, optimally leverage its tools and capabilities, and fully support their growth initiatives and other business needs,” the company said Tuesday.
He will be based at the firm’s campus in San Diego, California, and report to President & CEO Dan Arnold.
“Ed is a transformational leader with deep fintech experience, having spent 21 years leading technology and sales organizations at Microsoft,” Arnold said in a statement.
“At LPL, he’ll help us create compelling ways to address our advisors’ unique needs and learn from their creative ideas in the spirit of developing innovative solutions that help them win in the marketplace,” the CEO added.
The news comes about six weeks after LPL said it was buying Waddell & Reed’s wealth management business, which includes close to 920 financial professionals with $63 million in client assets.
For the past four years, Fandrey has served as a financial services executive at Microsoft, first as general manager starting in 2016 and then as vice president-financial services U.S. since 2017, according to his LinkedIn profile.