Integrity Market Group LLC has acquired National Agents Alliance, a large protection life insurance distributor.
Integrity Marketing is a Dallas-based insurance distributor that has been growing rapidly through acquisitions. It now has relationships with about 270,000 agents and expects to generate about $3 billion in new life, health and annuity premium revenue this year.
The Alliance is a Burlington, North Carolina-based company that was founded in 2002. It has sold about $150 billion in protection life insurance to 1.5 million people, generating about $1.6 billion in life insurance premium revenue, or a little more than $1,000 in premiums per person.