Ladder logo (Image: Ladder)

A web-based life insurance retailer is now seeking relationships with fee-only financial advisors.

Ladder Financial Inc. has offering advisors a new Ladders for Advisors program.

Fee-only advisors can use the program to help clients get term life insurance, Ladder says.

Ladder says it will offer advisors information about life insurance, and a dashboard that will help them see how much life insurance clients have, to verify whether clients have the right amount of coverage.

(Related: Robert Downey Jr., Jay Z, Durant Back Life Insurance Startup)

Ladder sells term life policies issued by Fidelity Security Life Insurance Company, through an automated, online underwriting process.

The death benefits range from $100,000 to $8 million. The level-premium terms range from 10 to 30 years.

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