The people who sell annuities may feel as if they are facing a barrage of negative media reports.
The people who might buy annuities think that a majority of the commentary they are seeing about annuities is positive.
Analysts at Greenwald & Associates and CANNEX Financial Exchanges Ltd. have reported that finding in a summary of results from an online survey of 1,003 people ages 55 to 75. All of the survey participants said they had at least $100,000 in household assets.
About 46% of the survey participants could remember hearing positive comments about annuities; only 20% could remember hearing comments about annuities from a negative source.
Participants described financial advisors as their most common source of annuity information, and the most common source of both positive and negative commentary on annuities. They said about 62% of the advisors they talked to said positive things about annuities.
Participants listed news organizations and online sources as the next most common sources of negative reactions to annuities.
Participants listed financial institutions, retirement plan providers, online sources, spouses and friends as major sources of positive information about annuities.
— Read When Customers Lie, We Learn on ThinkAdvisor.