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Industry Spotlight > Broker Dealers

Raymond James Adds $5M Morgan Stanley Team

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Raymond James says a group of four advisors has joined its employee channel from Morgan Stanley with about $5 million in yearly fees and commissions and $460 million in client assets.

The four registered reps joining it in Mr. Laurel, New Jersey, now do business as SSG Executive Advisory Group of Raymond James, which includes Todd Sherman, CIMA; Jason Sobin; Michael Francisco; and Brian Baskin, CFP.

They now work in the Raymond James & Associates office in Mt. Laurel, where they report to branch manager Paul Clemente and complex manager Tony Barrett.

“Having worked for over 20 years with the major Wall Street firms, we ultimately realized that bigger isn’t always better. At Raymond James, we’ve found a culture we thought was forever lost years ago; a partnership between the advisor and the firm and a genuine appreciation for the client-advisor relationship,” said Sherman in a statement.

“When we learned that several senior executives at the firm still manage clients – and consequently understand our issues and concerns, it gave us additional reassurance that Raymond James will be a supportive and resourceful partner for our team,” he explained.

Sherman began his financial services career in 1994 with Merrill Lynch, and then spent five years at UBS prior to moving to Morgan Stanley Smith Barney in 2007.

Sobin has been a financial advisor since 1998 and also began his career at Merrill, which is where he met Sherman and formed the Sherman Sobin Group in 2001.

Francisco cut his teeth at Smith Barney starting in 2007 and joined the Sherman Sobin Group in 2008, while Baskin started in the industry at UBS in 2006 and later moved to Citi and Morgan Stanley.

“We are delighted to welcome the whole team to Raymond James and help us continue to expand our presence in the important Northeast market,” said Tom Galvin, North Atlantic regional director for Raymond James & Associates, in a statement.

“Their reputation for putting clients’ interests first, custom tailoring solutions for each individual or client family, is well known, and we are so pleased they discovered the high level of service and support we provide to all our advisors and decided to join us,” Galvin added.

Last week, Raymond James recruited advisor Suzanne LaTour, CFP, CIMA, to RJA’s San Diego office. She came on board from Merrill Lynch with about $100 million in client assets, roughly $850,000 in yearly fees and commissions and and more than 20 years of experience.


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