Independent insurance distribution company Futurity First Financial Corp. has acquired M3 Financial, a nationwide annuity indepedent marketing organization based in New York City.
Founded in 2007 by Mike Bartolotta, M3 Financial focuses on annuity and life insurance distribution, particularly fixed and fixed indexed annuities. Bartolotta will remain with the company as president of M3 Financial.
FFFC said the acquisition enhances its capabilities in all distribution channels, especially the financial advisory/broker-dealer channel, where fixed and fixed indexed annuities are growing in use for diversified retirement planning. The acquisition is the second this year for FFFC as it looks to broaden its market position in fixed annuity and life insurance distribution.
“We are thrilled to have M3 as part of the FFFC network of companies,” said Mike Kalen, CEO of FFFC. “Their passion for innovation and helping advisors position fixed and fixed indexed annuities as part of an overall retirement plan is clear and compelling. Their New York City presence gives us a huge market advantage with registered reps, broker-dealers and RIAs who are increasingly using fixed and fixed indexed annuities as part of their retirement planning with their clients. M3 now gives FFFC a sales and service presence in every major region in the United States.”