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The big 3 Ps: passion, principle, purpose

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You get in life what you tolerate,” former Navy SEAL Mark Divine said to us at a retreat I attended last year, which focused on creating an unbeatable mindset. This statement resonated with me. When I am honest with myself, I know there are things in my life I tolerate instead of saying “NO” and making a change, whether it be health habits, relationships or simply being lazy about something. Fighting those small battles requires us to put forth extra energy, and that is just hard sometimes.

As you reflect on the year ahead, I hope you have a great deal of hope and enthusiasm for achieving your goals, both professionally and personally. As you plan, consider the following framework, the BIG 3 Ps: passion, principle, purpose. I use it to help me find my set point or starting point.

Think of it as the foundation for a large building you are planning to construct. Without the proper foundation, your structure will not be able to stand the test of time. Finding this set point can be challenging at times, but it is absolutely necessary in order to not just achieve your goals but blow past them. That is why we must start with the BIG 3 Ps as a filter for our goals.

The big 3 Ps:


Someone asked me recently, “How do you come up with new and fresh ideas for your business?” I told him I focus on what gets me fired up about the industry, the things that I feel I must share with potential prospects, and I encouraged him to be just as focused on discovering the one thing that he feels most passionate about. Amazingly, he called me back hours later with an entirely new business plan that was so laser focused that I believe it will completely reshape his year in 2016.

Key Takeaway: Focus your passion.


The world needs more businessmen and women to be making decisions with a principle-centered focus. I am not trying to preach or make a political stance. I simply do not know how someone can set a goal, achieve it, and then maintain that success unless it is grounded on universal principles. We do not devote enough effort and time to concerning ourselves with what the right thing to do is.

Key Takeaway: Focus on establishing honor in your business.


The most powerful force is when an individual has a meaningful purpose in life. You have only two choices: Get on board or get out of the way. I like to think of it as handing a warrior a sword for battle. The sword is an object that lets people know the warrior is serious about his cause and is not afraid to unsheathe it in order to further his purpose. Make a commitment to yourself to help others achieve their goals, and watch your own life be blessed in ways you couldn’t have forecasted.

Key Takeaway: Commit, and, as the Navy SEALs say, “Burn your boats.”

Finally, here is the outline that I use for planning my annual goals. Take the time to answer these questions as you prepare for a great 2016!

Annual Focus Plan For 2016:

1) The ONE most important thing for me to focus on.

2) Top 3 goals related to my ONE thing.

3) New habits to develop and integrate.

4) Partner to hold me accountable to my ONE thing.

As always, I look forward to continuing to share different strategies that will help you grow your practice!

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