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Practice Management > Building Your Business

Shifting from commissions to fees

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Commission compression is causing advisors to rethink their business model – especially looking a few years out. One option is to shift to a more consultative fee-based approach. Our guests, Mike Grinnell and Kirsten Tudman of CPI-HR, are among the small but growing number of advisors at the forefront of this shift.

They join us today to discuss the motivation for their change as well as some lessons learned along the way. They also take us through what the employer conversation sounds like and what kind of questions and objections advisors can expect as well as how to define deliverables by contract. Additionally, we explore some of the current state regulatory barriers and how those might change. Listen in to learn more and to kick start the fee-based discussion in your practice or agency.

Check back here every Tuesday, or subscribe to ShiftShapers at iTunes so you automatically receive all of the amazing upcoming episodes. You can also register for special events and be notified of upcoming interviews at

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