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Life Health > Health Insurance

Brokers: PPACA exchange heroes

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Brokers have helped the state-based public exchange in Connecticut bring in a large share of its customers.

Managers of the exchange, Access Health CT, give broker qualified health plan (QHP) production data in a document included in a board meeting packet.

The 613 certified exchange brokers in Connecticut have accounted for 34,722 of exchange QHP enrollees, or 32 percent of all Access Health CT QHP exchange enrollees, managers say. The average certified broker helped 57 people enroll in QHP coverage.

During the regular 2015 open enrollment period, which started Nov. 15 and officially ended March 15, the exchange attracted 110,095 exchange enrollees, up 40 percent from the 2014 exchange enrollee totals.

About 23 percent of all QHP enrollees bought the coverage entirely with their own money, without help from a PPACA exchange subsidy.

Consumers who bought QHP coverage with help from brokers were more likely to qualify for PPACA premium subsidy money than other QHP buyers were. Only 15 percent of the brokers’ QHP clients paid for their coverage without help from the PPACA premium subsidy program.

See also: 10 PPACA exchanges with upmarket appeal

In other Access Health CT news:

  • The exchange will hold its first annual broker conference June 16.
  • Bronze plans took share from gold and silver plans. 
  • HealthyCT Inc., one of the new nonprofit, member-owned CO-OP plans, has grown rapidly. It attracted 14,647 enrollees during the second open enrollment period, up from 2,592 during the first. Most of its enrollees bought silver-level coverage.


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