Moore Communications Group (MCG), a nationally ranked integrated communications firm, has acquired Denver-based Financial Social Media (FSM), one of the leading social media firms, in a highly regulated industry, in the country.
Founded in 2010 by Amy McIIwain, a renowned social media expert, speaker and author, FSM specializes in digital and social strategy execution and training in the financial services industry. The firm has a deep understanding of Financial Industry Regulatory Authority (FINRA) and U.S. Securities and Exchange Commission (SEC) compliance requirements, and has worked with clients such as Jackson National Insurance, Transamerica Financial Advisors, LPL Financial, Lincoln Financial Distributors and others.
“Social media is a critical component in any integrated communications campaign,” said Karen Moore, founder and CEO of MCG. “This acquisition provides additional opportunities for our clients to benefit from MCG’s integrated communications approach to solving client challenges and the power of social media to drive results.”
With this acquisition, MCG expands its reach in the financial sector and establishes a stronger presence in the west with a new location in Denver. Amy McIIwain will continue to lead as vice president of social and digital strategy.